Publishers’ – Advertise Your Audiences

Publisher’s – we help you add new revenue channels to your existing audiences

Option 1

Add a new advertising channel to your media offering, and monetize your in-demand audiences through programmatic advertising.

1. A competitive media price analysis is completed for each partner – this is used to create a tiered pricing structure our partners can offer their clients.

Publisher Options

Pricing will include all costs, as well as partner margins.

2. The publisher includes the new programmatic ad channel in their media kit.

The partner can offer creative development services, receive creative from the client, or outsource all campaign creative to

3. When a new advertiser comes on board, audienceGPS provides full campaign execution – from audience development, to developing the campaign assets, targeting tactics, and optimization.

4. All campaign reporting is white labelled under the partner brand, and the reports are auto-generated and sent by email to the partner, or client, or both, on a daily, weekly, bi-weekly, or monthly basis.

Monetize your audiences – let us help you add a programmatic ad channel to your media kit today.

Option 2

Attract Non-traditional Clients to Your Audiences

Invite new advertising clients, and further monetize your print and online readers through audience onboarding and programmatically advertising to them.

Add a new advertising channel to your media offering, and monetize your in-demand audiences through programmatic advertising.

1. Our media buyers reach out to our publishing partners to request audiences our clients demand.

The audience request will include audience usage for campaigns running between 1 – 3 months. Longer campaigns will incur renewal costs.

Market pricing will be determined on a per audience basis.

Pricing for audience onboarding generally mirrors the cost of list rental.

Pricing for audience retargeting generally mirrors a CPM model.

2. Usage agreements and insertion orders are signed. Campaigns run as per agreed upon flight dates.

3. The partner has the option to onboard their audiences directly. All data is anonymized and passes from publishing partner to platform, and as per the user agreement is then destroyed at the end of each campaign flight.

4. No partner branding is included in any of the media creative allowing for zero restrictions on partner inventory, or fatigue to partner audiences.

Monetize your audience – advertise them today.

Publisher Options - Advertise your audience

Advertise Your Audience

Add new clients and monetize your existing online and print audiences through audience onboarding.

You have the audiences, and we have non-traditional clients interested in programmatically advertising to them.

You may even wish to offer your clients the same programmatic advertising option.

Publisher Options - Programmatic Channel Partner

Programmatic Channel Partner

Increase your publishing revenue by adding programmatic advertising to your media kit.

Allow your advertisers to target your existing audiences in new ways.

Offer non-traditional clients your programmatic advertising services.

You sell the service. We take care of all the rest.

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